Boston Holds Winter Restaurant Deals
Value dining kicks off in Boston tomorrow as a record number of restaurants have joined the Winter Restaurant Week. With many businesses aching to push their businesses, 224 establishments have signed up this year to rack in more customers and of course sales.
The semiannual promotion, offering three-course lunches this season for $20.09 and dinners for $33.09, has been an effective way to draw customers in the past and, restaurateurs hope, to persuade people trying a place for the first time to return.
Organizers have introduced new measures to increase Restaurant Week’s appeal this season. Some restaurants are offering a two-course lunch option for $15.09, as few people have time for long lunches these days.
Though Saturday is traditionally a blackout date - the event officially runs March 15-20, then March 22-27 - more than half of the restaurants are including their busiest day in the promotion, most for the first time.
(Source) Boston.com